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What do past buyers list do in a dynamic remarketing campaign?
Have past buyers automatically added Require customized universal event tracking…
Category Microsoft Search Advertising Exam Answer
Read MoreWhat do past buyers list do in a dynamic remarketing campaign?
How many types of Dynamic Remarketing lists are available to an advertiser?
10 lists 5 lists 3 lists 1 list
Which of the following is not considered in calculating quality score?
Ad relevance Landing page experience Bid Expected click-through rate
Which of the following are Microsoft Advertising budgeting options?
Individual Shared Limited Multiple
What is the maximum number of headlines an advertiser can provide for their Responsive Search Ads?
4 headlines 10 headlines 15 headlines 20 headlines
What does a Callout ad extension provide?
Callout ad extensions provide an extra non-clickable snippet of text…
Arlo has applied targeting at both the campaign level and ad group level to his campaign. Which level will take priority?
The effect will be cumulative. The campaign target is prioritized.…
You can use the Google Import feature to import an in-market audience to your campaign.
True False
Yani is creating a search campaign and is choosing an automated bid strategy. The aim is to ensure an average spend to get a customer to take action on their website over 30 days is less than $10. Which bid strategy should Yani choose?
Maximize conversions Target cost per action Target impression share Enhanced…
What is an EXTA?
Expanded Type Ad Expanded Text Ad Exact Text Ad Exact…