- It permits broad match and Smart Bidding to connect ads to queries and adjust bids instantly and automatically.
- It allows Smart Bidding to predict high-volume queries and sets bids for them automatically.
- It allows Ad Rank to prioritize either ad relevance or the anticipated clickthrough rate.
- It’s so impactful that marketers don’t even need to invest in high-quality image assets to get the results they want.
The correct answer is:
- It permits broad match and Smart Bidding to connect ads to queries and adjust bids instantly and automatically.