Posted on November 18, 2022You’re a marketer for a solar installation business aiming to generate leads. What should you do in the video ad to ask people to take action? Keep audio to a minimum so viewers focus on the call-to-action (CTA).Include a generic call-to-action (CTA).Include a specific call-to-action (CTA).Provide multiple options for how viewers can take action.Post navigationPrevious post: Reach Planner can provide which of the three primary benefits?Next post: What’s the value of Insights Finder and Find My Audience?