Posted on February 16, 2023Yandi’s online Bike Store is choosing an automated bidding strategy. They want to get as much conversion value and revenue as possible for given return on ad spend objective. Which bid strategy should they choose? Maximum conversionsTarget cost-per actionTarget impression shareTarget return on advertising spendPost navigationPrevious post: Exact match can also match to search queries that are minor variations of the keyword, or ‘close variants’.Next post: Why is it important to group relevant keywords together in an ad group?
