Shani’s Shoes is an online store where customers can buy running shoes. A number of customers are adding shoes to their cart, but then leave the site. Which of the following is a characteristic of Dynamic Marketing which Shani’s Shoes can take advantage of?
Ads triggered by the keyword ‘shoes’ will be shown to the searcher.
Ads featuring running shoes can be shown to the searcher.
Ads featuring exactly the same pair of running shoes can be shown to the searcher.
Standard campaign ads will be shown to searchers because they did not purchase the running shoes.
