Description
Become an AI-Powered Google Shopping Ads Certified Expert
This exam tests your knowledge of successful Google Shopping ad campaigns, including demonstrating skill with Showcase Shopping ads and Smart Shopping campaigns.
Download and follow our Google Shopping Ads Certification Study Guide, when you taking the exam. If you follow our study guidelines, then you do not need to check your knowledge by using Google’s practice tests in Google Skillshop. In our PDF answer sheet file, you will find all the questions and answers.
You will receive a Google Shopping Ads certification badge after completing the assessment and you can also download the certification in a PDF format.
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- A brilliant approach to scoring 100% out of the very first attempt.
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- All the questions and answers were gathered from many attempts at the exam.
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AI-Powered Shopping Ads Certification in Gumroad
Some Updated Questions:
- Which of the following situations would be true if you tried to upload a feed in Google Merchant Center that did not have availability for each product?
- You’re setting up a product feed in Merchant Center for the first time, and you realize you don’t have availability for each product.
What will happen if you try to upload the feed in Google Merchant Center? - What will happen if you try to upload a feed in Google Merchant Center that does not have availability for each product?
- How does Google enforce policy violations?
- What happens after a policy violation?
- How many Smart Shopping campaigns should you create to maximize performance?
- What are free product listings?
- How are Shopping ads created?
- Where should you add negative keywords if you want to help prevent Standard Shopping ads from appearing when you do not want them to?
- Which two statements describe what makes Shopping campaigns different from Search campaigns? Choose two.
- Which two statements accurately convey what differentiates Shopping campaigns from Search campaigns? Choose two.
- Which two statements capture what differentiates Shopping campaigns from Search campaigns? Choose two.
- What are two commonly used programs in Google Merchant Center? Choose two.
- What’s the purpose of attributes in the product feed?
- You’re using Smart Shopping campaigns to run across Google platforms, such as Google Search, Google Images, and YouTube.
In this scenario, what’s a benefit that you gain with Smart Shopping campaigns? - Your client is working with an agency to set up a product feed in Google Merchant Center, but the agency is not sure which attributes to include. Which attribute is optional?
- Why is it recommended to have a remarketing list with a Smart Shopping campaign?
- What are three ways your shoppers can check out when purchasing an item? Choose three.
- Which of the following are options for checking out when shoppers purchase an item? Choose three.
- Where can your shoppers check out when purchasing an item? Choose three.
- Your client wants to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy. The client also wants to set a secondary bid strategy.
Which secondary bid strategy should they select? - If you were advising a client who wanted to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy, which secondary bid strategy should you advise them to choose?
- You want to launch your first Shopping campaign, but you don’t know the difference between Search and Shopping.
What’s a benefit of Shopping Ads? - Which of these statements about Shopping Ads is true?
- What are two features of a Standard Shopping campaign? Choose two.
- Which of these is a benefit of Shopping Ads?
- What are two ways Shopping ads can help retailers connect with potential shoppers? Choose two.
- Which of these ad formats can be found in a Smart Shopping campaign but not a Standard Shopping campaign?
- How can Shopping ads help retailers connect with potential shoppers? Choose two.
- Which of these ways can Shopping ads help retailers connect with potential shoppers? Choose two.
- Which ad format is available on a Smart Shopping campaign but not a Standard Shopping campaign?
- Which of these formats is available in a Smart Shopping campaign but unavailable in a Standard Shopping campaign?
- What happens if you don’t resolve repeated policy violations, such as the price in the feed not matching the price on the website?
- Which of these formats promotes in-store offerings while also driving traffic to stores?
- What’s an example of an online sales goal?
- Which of these is an online sales goal?
- You’re a marketing specialist for a large European sporting goods retailer and want to advertise new products to drive site traffic.
How can Merchant Center support your shopping strategy? - You’re a marketing specialist for a large European housewares retailer and want to advertise new products to drive site traffic.How can Merchant Center support your shopping strategy?
- When should you expect to pay for a Shopping ad?
- You’re a marketing specialist for a large European pet company and want to advertise new products to drive site traffic.How can Merchant Center support your shopping strategy?
- What’s the benefit of conversion tracking?
- How can conversion tracking help users?
- You are advising someone on the difference between Smart shopping campaigns and Standard Shopping campaigns.Which of these statements could you use to accurately convey Smart shopping campaigns’ benefits?
- Which of these website features are required in order to advertise on Shopping ads?
- Which of these statements about Smart shopping campaigns is accurate?
- What’s the relationship between Google Merchant Center and Google Ads?
- Which of these programs are commonly used in Google Merchant Center? Choose two.
- You’d like to promote your products across Google’s platform but aren’t sure if you should go with a Smart Shopping campaign or a Standard Shopping campaign. Which statement is true about Smart Shopping campaigns?
- How do Google Ads and Google Merchant Center interact with each other?
- If someone asked you which bidding strategies they can use in a Standard Shopping campaign, what would you tell them? Choose two.
- What are two bidding strategies that you can use in your Standard Shopping campaign? Choose two.
- Two of these bidding strategies can be used in a Standard Shopping campaign. Which are they? Choose two.
- When you use Smart Shopping campaigns to run across Google platforms including YouTube, Google Search, and Google Images, which of these benefits do you gain?
- Which of these choices would make a good secondary bid strategy for a client who wanted to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy?
- If you want to know the value of acquiring new customers, which setting in a Smart Shopping campaign will help you do that?
- Where would you advise someone to go in order to opt in to the Product Ratings Program?
- Where would you go to opt in to the Product Ratings program?
- If a person wants to opt in to the Product Ratings Program, where should they go?
- Which of these format promotes in-store products and drives traffic to brick-and-mortar locations?
- What are three benefits of a Smart Shopping campaign? Choose three.
- How can you help build a better consumer experience to drive action? Choose three.
- You’re in the process of creating a Google Merchant Center account and realize you don’t have a refund policy. Your company does not allow refunds.
What should you do next? - What’s the purpose of products groups in a Shopping campaign?
- Which of these statements about product groups in a Shopping campaign is true?
- How would you accurately describe the function of product groups in a Shopping campaign?
- How do Smart Shopping campaigns work?
- Which of these statements is true of Smart Shopping campaigns?
- Which of the following Shopping campaign goals would you choose if your aim was to engage with shoppers who are close to making a purchase decision?
- You’re setting up a Shopping campaign in hopes of engaging with shoppers who are close to making a purchase decision.
Which campaign goal best represents what you’re trying to accomplish? - You’ve operated a successful online retail business for a decade without changing your product and marketing strategy. You’ve observed a recent trend, though—shoppers are buying less each time they make a purchase.
Which actions should you take? Choose two. - You’ve owned a successful online retail business for a decade. Though the product and marketing strategy hasn’t changed, shoppers’ behavior has changed—they tend to be buying less and less with each transaction.Which two actions should you take? Choose two.
- You’ve owned a successful online retail business for 10 years. Recently, shopping behavior has shifted, and shoppers are buying less each time. The product and marketing strategy hasn’t changed.Which two actions should you take? Choose two.
- Where might you see Standard Shopping ads? Choose three.
- In which three places can Standard Shopping ads appear? Choose three.
- Under which category does irresponsible data collection fall, according to Google Ads Policy?
- Which category type does irresponsible data collection fall under in the Google Ads Policy?
- According to Google Ads Policy, which category type does irresponsible data collection fall under?
- Aside from the Google Merchant Center diagnostic interface, how would you expect to be notified of an account suspension?
- Which of these things does a Smart Shopping campaign automatically optimize?
- You’re looking to buy four stools for your new home bar. A retailer advertises the price for one stool in an ad, but the image in the ad is a bar with four stools. When users click on the ad, they land on the product page with one stool.Which Shopping ads policy is the advertiser violating?
- If Standard Shopping ads appear when you do not want them to appear, how can you resolve this problem?
- You’re looking to buy six chairs for your new dining room table. A retailer advertises the price for one dining chair in an ad, but the image in the ad is a dining table with six chairs. When users click on the ad, they land on the product page with one chair.Which Shopping ads policy is the advertiser violating?
- You’re building a product feed for a client who is new to Shopping ads. You notice inaccuracies in the client’s inventory data.If a product feed is uploaded with data quality issues, what are two issues that might arise? Choose two.
- What can you do to help prevent Standard Shopping ads from appearing when you don’t want them to?
- You are working with a client who is new to Shopping ads and you noticed that the inventory data the client plans to use for their product feed isn’t accurate.If a product feed is uploaded with data quality issues, what are two issues that might arise? Choose two.
- A brand company would like to use Shopping ads to promote a new line of water bottles. The agency is creating a product feed with all the required attributes for appeal but they’re not sure how to structure the title in the feed.Which structure would you recommend?
- A brand company would like to use Shopping ads to promote a new line of basketball shoes. The agency is developing a product feed with all the required attributes for appeal. They are not sure how to structure the title, however.Which structure would you recommend?
- You work at an agency and one of your clients wants to track performance by product category (ex: apparel) and gender. They already passed the required and optional attributes for apparel in the product feed. Which of these techniques could help them achieve granular reporting?
- You work at an agency and manage several retail accounts in Google Ads. One of your clients is new to Shopping Ads and would like to track performance by product category (ex: apparel) and gender. The client is passing the required and optional attributes for apparel in the product feed. Which recommendation would you make to their campaign structure to achieve granular reporting?
- You own a small business that sells scented candles. You’re ready to run your first Smart Shopping campaign that uses a set budget.How does the system allocate budget on a Smart Shopping campaign?
- You own a small business that sells shoes. You’re ready to run your first Smart Shopping campaign that uses a set budget.How does the system allocate budget on a Smart Shopping campaign?
- Which basic website requirement must everyone follow in order to advertise on Shopping ads?
- What are three ways that you can help build a better consumer experience to drive action? Choose three.
- Which of these are ways you can help build a better consumer experience to drive action? Choose three.
- What’s an example of an omnichannel goal?
- You own a small business that sells baseball caps. You’re ready to run your first Smart Shopping campaign that uses a set budget.How does the system allocate budget on a Smart Shopping campaign?
- Which of these are ways Shopping helps you reach your goals? Choose three.
- What are three ways Shopping adds help you reach your goals? Choose three.
- What are the three main components of Google’s policy mission statement? Choose three.
- You work at a global company that ships products around the world. You would like to create a Shopping campaign to promote products in the European Economic Area and Switzerland.How are Shopping ads served in the European Economic Area and Switzerland?
- You work at a large multinational company that ships products globally. You would like to create a Shopping campaign to promote products in the European Economic Area and Switzerland.How are Shopping ads served in the European Economic Area and Switzerland?
- Which statements are aligned with Google’s policy mission? Choose three.
- What triggers a charge for a Shopping ad?
- To maximize performance, how should you set up your Smart Shopping campaigns?
- You’re setting up a Shopping campaign but aren’t sure which campaign goal to select. You’d like to engage with shoppers who are close to making a purchase decision.Which goal should you select?
- Which of these choices describes a free product listing?
- Which definition corresponds to a free product listing?
- Where can Standard Shopping ads appear? Choose three.
- Which of the following is true of attributes in the product feed?
- Which definition of attributes in the product feed is correct?
- What’s automatically optimized with a Smart Shopping campaign?
- Which of these components are optimized automatically with a Smart Shopping campaign?
- Which of the following attributes is optional when setting up a product feed in the Google Merchant Center?
- How can a remarketing list help a Smart Shopping campaign?
- What benefit does a remarketing list have for a Smart Shopping campaign?
- Of these programs, which are the most commonly used in Google Merchant Center? Choose two.
- How will you be notified of an account suspension (aside from the Google Merchant Center diagnostic interface)?
- What happens if you violate Google policy?
- Aside from the Google Merchant Center diagnostic interface, what other way will you be notified of an account suspension?
- When do you pay for a Shopping ad?
