Nathan manages a website that sells bicycles. He’s using a Google Ads Display campaign to drive purchases in that segment, and chooses In-Market audiences as his targeting option. What’s the advantage In-Market audiences gives Nathan in reaching his marketing goals?
Reaches users based on their lifestyles, interests, and passions.
Shows ads to users based on a combination of declared and inferred data.
Connects him with audiences most interested in what he has to offer.
Finds users that are similar to an original remarketing list.