Posted on October 22, 2022Janice has set up a sponsored ad for her new series of cookbooks. She has selected the keyword “computer” for this ad. Which principle explains why her ad may not display? cost-per-clickrelevancyengagementad spendPost navigationPrevious post: Omar writes science fiction novels. He notices he has been paying for clicks when customers search for “science textbooks.” Which keyword match type should Omar use to ensure ads are not served to customers searching for science textbooks?Next post: Which targeting method is better suited to help authors stay on top of search trends and discover new keywords that are generating clicks and sales?