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• None of these are compliant
Category: Amazon DSP Exam Answer
Display ads cannot contain imagery or text that mimics Amazon’s branding or logo.
- True
- False
The language for promotions and bundles must be which of the following?
- Clear
- Free of distractions
- Complete
- All of these
What might you do to optimize Store pages with high conversions but low views?
- Add a product grid
- Ensure there are no dead links within the Store
- Update product images
- Increase promotion using Sponsored Brands
Which method has shown better return on ad spend (ROAS), according to Amazon data, 2018?
- Linking a Sponsored Brand campaign to a product list page
- Linking a Sponsored Brand campaign to a Store
Which of the following is considered paid traffic?
- Sponsored Brands
- Social media
- Your own website
Stores can include contact information such as phone numbers, emails, or physical addresses.
- True
- False
Which of the following items are allowed in your Store?
- CTA stating “Learn more”
- CTA stating “Click here”
- Amazon UI elements within an image
- A subpage titled “Deals” used exclusively to promote active deals
Which of the following pieces of content could cause your Store to be rejected?
- “Voted ‘Best brand in the US’ according to The Times, Nov 27, 2017”
- Buy NOW to save 20% of your purchase!
- Discover our savings
- Best online computer store in all of Europe!
What is the recommendation for using full-width images?
- Use them frequently, on all pages
- Only include them in strategic places