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What is personalization?
The likelihood your email will be seen and interacted with…
Category Hubspot Email Marketing Exam Answer
Read MoreWhat is personalization?
What is the most effective email marketing campaign strategy?
A/B testing Subscriber segmentation CTA placement Persuasive copywriting The correct…
Fill in the blank: _____ is the likelihood an email will land in the primary inbox.
Delivery Deliverability Design Segmentation The correct answer is: Deliverability.
Fill in the blank: _____ could be described as the first door an email must pass through.
Personalization A/B testing Delivery Deliverability The correct answer is: Delivery.
Which of the following is NOT a form of email authentication?
SPF DKIM BIMI CPC DMARC The correct answer is: CPC.
What is the primary issue with how Apple’s iOS15 and Mail Privacy Protection feature impacts email metrics?
It can give the impression that your spam rate is…
What’s a click-through rate?
The percentage of successful deliveries post-send The percentage of emails…
Which of the following is NOT a core component of a successful CTA?
Urgency Clear and compelling copy Strategic placement Delivery rate success…
Select all that apply. Why is data important in your email marketing?
It enables personalization features. It helps you gather passive customer…
‘Comparing two versions of marketing material to determine which performs better’ is the definition for what term?
Email analytics A/B testing Segmentation Personalization The correct answer is:…