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When optimizing a campaign to drive conversions faster, what action should you take?
You should set up the campaign to engage with audience…
Category Google Ads Video Exam Answer
Read MoreWhen optimizing a campaign to drive conversions faster, what action should you take?
To achieve your goal of driving maximum reach and video completions, what mix of awareness ad formats should you use?
You should use skippable in-stream ads and non-skippable in-stream ads.…
To improve the performance of video campaigns, how should you approach creative effectiveness?
Use research-backed creative guidelines and iterate with experimentation. Continue running…
You’re creating a Google Video campaign with “brand awareness and reach” as the campaign goal. Why is target cost-per-thousand impressions (tCPM) the optimal bidding strategy?
It’ll create as many impressions as possible in line with…
To reach outdoor enthusiasts with your Google Video campaign, what audience solution should you use?
Life Events Custom Audiences Affinity Audiences Demographics and Detailed Demographics
For your Google Video campaign, you want to reach people who browsed similar websites to yours. What audience solution should you use?
Infinite Taxonomy Audiences Life Events Affinity Audiences Custom Audiences
As a marketing expert at an eCommerce business, you’ve been asked to summarize the value of YouTube to the leadership team. What should you say when talking about this shopping trend?
You should say that creators influence users’ purchasing decisions, and…
If it’s your first time running a Video action campaign, what approach to bidding strategy should you implement for best results?
You’d start with cost-per-view bidding to establish CPV performance, then…
If you’re running a video action campaign that starts with lower-funnel audiences before expanding, which of the following combinations should you use to align to that approach?
You’d start with your data segments, then expand to Customer…
What’s a benefit of using Google’s Video solutions to achieve your awareness, consideration, or action goal?
Google’s Video solutions simplify the campaign creation process by automatically…