Category: HubSpot CMS Hub Implementation Exam Answer

• Be careful to avoid touching, delete, or “cleaning” testing pages or developer assets created during the process
• Make sure that modules are built for technical users to easily use, and make sure non-technical users do not have access to making any edits
• Analyze which pillar pages and content themes perform better with your strategist’s guidance, and prioritize.
• Use intuitive naming conventions for all assets.
• C and D are steps in the pre-migration content audit phase

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• HubSpot has a marketer-friendly content export that will export all coded and media files and a HubDB export for all table data.
• HubSpot has a number of public CMS endpoints that give you access to pulling/pushing CMS content.
• Anytime you change systems, regardless of if it’s open-source or proprietary, it will require an investment of time and effort.
• With traditional CMS systems, anytime you change systems, it will require an investment of time and effort. But not with HubSpot CMS.
• A, B, and C are true.

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• When you have reason to believe that the client doesn’t care about the deadlines
• When you know that you can earn a larger commission by going over the deadlines
• When the log is completely outdated, seems to be from a different project, and does not reflect any of the tasks you have discussed with the strategist and supervisory committee
• When you are bored with the website’s UX design and want to hire a new UX designer
• You should never ignore deadlines. If you think something is incorrect, clarify it with the strategist and supervisory committee before deciding to ignore it

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• True
• False

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• Can we have membership options with HubSpot CMS?
• Can we automatically migrate content over?
• Can my developers code locally?
• Is there a server-side code option?
• None of the above are appropriate questions to answer or discuss with a client

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• HubSpot CMS includes built-in security features, while traditional CMS systems include security features as an added-on charge.
• The HubSpot CMS is lightweight, flexible, and easy to use, while traditional CMS systems are rigid and difficult to edit for marketers and other non-technical personas.
• In HubSpot CMS, marketers should always rely on developers for simple site changes, since it is built to be exceptionally easy to use for developers.
• HubSpot CMS focuses on architecting the end-user experience

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• All the steps required to transfer a client’s website’s content, assets, and all related materials from a previous CMS to a new CMS (in this case, HubSpot CMS).
• All the steps required to transfer a client’s website’s code from a previous CMS to a new CMS (in this case, HubSpot CMS).
• All the steps required to transfer a client’s support ticketing system from a previous CMS to a new CMS (in this case, HubSpot CMS).
• Options A & C
• Options A & B

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• True
• False

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• You’ll want to work closely with the strategist on your firm’s side to ensure that technical requests are being filtered to you accurately, so that you aren’t inundated with requests unrelated to your area of expertise, and so the client gets a timely answer.
• Usually you should work closely with the strategist at your firm to filter requests so that you aren’t inundated, but because you’re new, you should go the extra mile and allow clients to contact you directly.
• You’ll want to work closely with the CEO on your firm’s side to ensure that technical requests are being filtered to you accurately, so that you aren’t inundated with requests unrelated to your area of expertise, and so the client gets a timely answer.
• None of the above. Technical questions should all be handled exclusively by HubSpot Support.

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• Your firm’s strategist should not be involved here. Only the marketer should dictate what metrics matter the most.
• Only your firm’s front-end developers should call the plays in terms of determining the metrics to focus on, given their depth of technical knowledge.
• Your firm’s strategist should collaborate with some or all members of the implementation team and the client’s project leaders to determine what metrics to focus on.
• Your firm’s UX designer should be in charge of firing the strategist if they make a wrong decision.

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