Category Campaign Manager 360 Exam Answer

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A home improvement store has rebranded some of the hardware they sell. They want to determine the impact of their media campaigns by seeing how many new and unique users have bought their hardware and have seen their ads. Which reports will help them do this?

The Standard report and the Unique reach report The Standard…

Read MoreA home improvement store has rebranded some of the hardware they sell. They want to determine the impact of their media campaigns by seeing how many new and unique users have bought their hardware and have seen their ads. Which reports will help them do this?

A lawn care products company is rebranding their main product line, and they want to promote their video ads through home care inventory. Before they start setting up their campaign in Campaign Manager 360, what’s the initial step they should begin with?

They should create HTML5 companion banner ads to reflect this…

Read MoreA lawn care products company is rebranding their main product line, and they want to promote their video ads through home care inventory. Before they start setting up their campaign in Campaign Manager 360, what’s the initial step they should begin with?

Your colleague is working with a client looking to advertise within multiple iOS sports applications. After creating the campaign in Campaign Manager 360 and assigning creatives, there’s an error occurring. What could be the cause of this error?

They assigned an HTML5 ad creative to run on desktop.…

Read MoreYour colleague is working with a client looking to advertise within multiple iOS sports applications. After creating the campaign in Campaign Manager 360 and assigning creatives, there’s an error occurring. What could be the cause of this error?

A new art supplies store client has begun a campaign to promote how-to-paint videos with a downloadable promotion. They’re using a counter tag as one of their Floodlight tags in Campaign Manager 360. If your objective is to measure how many people downloaded the promotion, what counting method should they use?

They should use the “per session counting method.” They should…

Read MoreA new art supplies store client has begun a campaign to promote how-to-paint videos with a downloadable promotion. They’re using a counter tag as one of their Floodlight tags in Campaign Manager 360. If your objective is to measure how many people downloaded the promotion, what counting method should they use?

You’re working with a paper company who has multiple creatives for their upcoming card stock campaign. Which product works with Campaign Manager 360 to make sure of the seamless integration of creatives?

Google Analytics 360 Surveys 360 Search Ads 360 Display &…

Read MoreYou’re working with a paper company who has multiple creatives for their upcoming card stock campaign. Which product works with Campaign Manager 360 to make sure of the seamless integration of creatives?

An athletic shoes retailer is ready to use Campaign Manager 360. They’d like to start advertising across mobile platforms, with a focus on smartphones. Which scenario represents a factor they should be aware of when advertising on a smartphone?

A creative for walking shoes is a dynamic animation and…

Read MoreAn athletic shoes retailer is ready to use Campaign Manager 360. They’d like to start advertising across mobile platforms, with a focus on smartphones. Which scenario represents a factor they should be aware of when advertising on a smartphone?

You are launching a new line of camping tents and are running ads across mobile web and in-app inventory. If your objective is to see purchases across both platforms, which report should you run?

Run the Cross-device conversions report. Run the Multi-device Report. Run…

Read MoreYou are launching a new line of camping tents and are running ads across mobile web and in-app inventory. If your objective is to see purchases across both platforms, which report should you run?