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Brian manages his company’s Google Search Ads campaign. He regularly reviews the optimization score to make his Google Search campaign as effective as possible. What is Brian’s optimization score based upon?

Judging ad popularity on social media Comparing Brian’s sales with…

Read MoreBrian manages his company’s Google Search Ads campaign. He regularly reviews the optimization score to make his Google Search campaign as effective as possible. What is Brian’s optimization score based upon?

Marta’s online store sells accessories for a widely used smartphone, and her current customer base shares a number of relevant characteristics. She believes she’ll have her best return on investment by narrowing her Google Search campaign audience. Which two Google Search campaign settings can be configured to reach more specific customers? Select 2 Correct Responses

Budget Web browser Device type Budget type Location The correct…

Read MoreMarta’s online store sells accessories for a widely used smartphone, and her current customer base shares a number of relevant characteristics. She believes she’ll have her best return on investment by narrowing her Google Search campaign audience. Which two Google Search campaign settings can be configured to reach more specific customers? Select 2 Correct Responses