Blog

After looking over a report in Campaign Manager 360 about a client’s new campaign, you observe that the default ads run more frequently than the new ads for the campaign. What may be the reason for this happening?

Allowing both ad types to run across various sites and…

Read MoreAfter looking over a report in Campaign Manager 360 about a client’s new campaign, you observe that the default ads run more frequently than the new ads for the campaign. What may be the reason for this happening?

You’re launching a campaign for a national bakery chain that’s opening next weekend. They’re willing to pay extra to advertise on the homepage of various local news stations, but want the flexibility to back out if it rains on their opening day. Which deal type should they enter into with this publisher?

Open Auction Deal or Private Auction Deal Programmatic Guaranteed Deal…

Read MoreYou’re launching a campaign for a national bakery chain that’s opening next weekend. They’re willing to pay extra to advertise on the homepage of various local news stations, but want the flexibility to back out if it rains on their opening day. Which deal type should they enter into with this publisher?

A clothing company wants to know how many shoppers who first saw their ad on a mobile app ended up purchasing clothing using their personal tablet. Which type of measurement should you use to access this information?

Open Measurement SDK Same-device measurement Conversion tracking Cross-environment conversions

Read MoreA clothing company wants to know how many shoppers who first saw their ad on a mobile app ended up purchasing clothing using their personal tablet. Which type of measurement should you use to access this information?