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Dean wants to highlight the three titles in his fantasy trilogy. Which sponsored ad could he use to achieve this?
Sponsored Products Sponsored Brands
Category Amazon DSP Exam Answer
Read MoreDean wants to highlight the three titles in his fantasy trilogy. Which sponsored ad could he use to achieve this?
Muriel wants to find new keywords to add to her existing campaigns advertising her crime novels. Which downloadable report should they use to inform their direction?
search term report advertised product report targeting report performance over…
If a KDP author has a goal to maximize brand awareness, which of the following is the recommendation for selecting ASINs?
Add only best selling ASINs None of these Add more…
Ramona wants to promote her best selling graphic novel with creative that showcases just that title. Which sponsored ad could help her ensure she is appearing in shopping results and related product detail pages in order to drive sales?
Sponsored Products Sponsored Brands
Brand or author awareness is measured by ___.
ACOS Impressions CTR KENP
A KDP author wants to advertise a newly released series with a Sponsored Brands campaign. They target the ASINs of their well-known best selling titles. Which targeting method are they using?
Targeting by category Targeting by keyword All of these Targeting…
Sponsored products are generally used for which objective?
To reach customers with high purchase intent To reengage previous…
Campaign efficiency is measured by ___. Select all that apply.
ACOS KENP Impressions CTR
Which of the following is the recommended optimization strategy for line items that are performing and delivering above goal?
Increase bids and frequency caps on these line items Shift…
Who incurs the cost of invalid impressions resulting from domain spoofing?
Amazon The domain owner The advertisers