Category Amazon DSP Exam Answer

Olga has several line items under her campaign. Two of the line items are underdelivering and not meeting performance goals, while two are high-performing. Which of the following is the recommended optimization strategy?

Shift budget from high-performing line items to the underperforming/underdelivering line items. Adjust…

Read MoreOlga has several line items under her campaign. Two of the line items are underdelivering and not meeting performance goals, while two are high-performing. Which of the following is the recommended optimization strategy?