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You can modify parameters to include in bulksheet downloads.
False True
Category Amazon DSP Advanced Exam Answer
Read MoreYou can modify parameters to include in bulksheet downloads.
Which of the below scenarios is correct based on the below shopper journey for ads served in Amazon DSP?
July 3rd: Desktop display ad view –> July 24th: Mobile…
Which of the following is an insight that is collected through Amazon DSP’s Amazon Advertising tag (AAt) solution?
Tag-specific insights Anything present in HTTP headers Advertiser-defined insights All…
Which type of Amazon audience segment should you use when trying to drive sales of a new product?
Lifestyle audiences In-market audiences Interest-based audiences Life event audiences
You can set up a private marketplace deal manually or through an API.
False True
For your campaign to receive credit for conversions, you must associate the appropriate ASINs or pixels to your campaign in order settings.
False True
All lines in an order are opted into budget optimization, but the most efficient line has the lowest allocated budget. What is an optimization you could make to help allocate more budget to that top-performing line?
Remove the lowest performing audiences on the top-performing line. Increase…
Ads are only eligible for conversions if users have either clicked or viewed the ads.
False True
Your order is running the “While spending full budget, maximize performance” bid strategy and opted into “bid optimization models.” The lines in your order start under-pacing. This will most likely cause which of the following?
The Amazon DSP will increase submitted bids for most impressions.…
Simple pixels can capture attributes such as page type and purchase value, which Amazon Advertising tags (AAt) can’t, making remarketing easier with simple pixels.
False True