Category Amazon Ads Campaign Planning Exam Answer

Juan Carlos is an advertiser of luxury perfumes. Juan Carlos would like to understand what audiences are the most similar ones to their existing customers that they could potentially reach through their advertising. He should use…

Overlap reports Retail insights Audience planning tool Audience insights

Read MoreJuan Carlos is an advertiser of luxury perfumes. Juan Carlos would like to understand what audiences are the most similar ones to their existing customers that they could potentially reach through their advertising. He should use…

Marina wants to better understand her customer base for her art supplies. She is trying to decide if she should focus on reaching new audiences or decide to drive brand loyalty. To do so, Marina should use the brand engagement insight.

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Read MoreMarina wants to better understand her customer base for her art supplies. She is trying to decide if she should focus on reaching new audiences or decide to drive brand loyalty. To do so, Marina should use the brand engagement insight.

Amelie is setting up a link-out campaign for her client, a brand that sells home goods. The campaign’s ad mentions a 25% off coupon for new customers. What should Amelie consider in order to promote a positive customer experience?

The content on the landing page should match the 25%…

Read MoreAmelie is setting up a link-out campaign for her client, a brand that sells home goods. The campaign’s ad mentions a 25% off coupon for new customers. What should Amelie consider in order to promote a positive customer experience?