Posted on October 22, 2022Georgeanne is optimizing her children’s books campaign and wants to increase brand awareness. Which of the following is the best strategy to achieve this goal? decrease bids on low performing keywordsadd new keywordsadd negative keywordsremove underperforming keywordsPost navigationPrevious post: Which two variables are used by the auction to determine which ad will display?Next post: Omar writes science fiction novels. He notices he has been paying for clicks when customers search for “science textbooks.” Which keyword match type should Omar use to ensure ads are not served to customers searching for science textbooks?
