Posted on September 10, 2023Why should the goals set in your email marketing strategy be relevant to the overall business strategy? To ensure that there is a strong, thought-out reason behind every email you sendTo contribute to the overall ecosystem of the businessBoth A and BNone of the above The correct answer is:Both A and B.Post navigationPrevious post: Why is it important to have an email marketing sunset policy for graymail?Next post: You send out a marketing email and it does not bounce, but it lands in the spam folder. What is this example demonstrating?
