Posted on September 7, 2023Which value definition is commonly used in measurement strategies that are value-centric? Unique valueActual valueIntrisic valueNecessary value The correct answer is:Actual value.Post navigationPrevious post: If an organization was moving to a value-based bidding strategy for their digital marketing campaigns but needed to operate within a fixed budget, which of these Smart Bidding strategies would meet their needs?Next post: On a fixed annual budget, what’s an effective way to ensure that you have the budget flexibility you need to experiment with campaigns to test their effectivenes?
