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How can you ensure that your website stays visually consistent?

HubSpot Contextual Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

How can you ensure that your website stays visually consistent?

Answer

  • Create a stylesheet.
  • Create a style guide.
  • Leave it in the hands of your designer.
  • You shouldn’t – each page should have a different style.
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It’s time for your monthly website performance review. Your colleague Jana has pulled the numbers and finds that your homepage has a 70% bounce rate. Is this a good rate?

HubSpot Contextual Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

It’s time for your monthly website performance review. Your colleague Jana has pulled the numbers and finds that your homepage has a 70% bounce rate. Is this a good rate?

Answer

  • Yes. A high rate is good because that means the users are ‘bouncing’ from page to page.
  • Yes. A high rate is good because that means the users are ‘bouncing’ from top-to-bottom to view the entire page.
  • No. A low rate is good because that means the users are not ‘bouncing’ off of your website after arriving on a single page.
  • No. A low rate is good because that means the users are not ‘bouncing’ around and reading the content on the page instead.
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You’re trying to build out a contextual marketing strategy at your company, but your boss is not seeing the value of it. How do you explain the benefit of personalization?

HubSpot Contextual Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

You’re trying to build out a contextual marketing strategy at your company, but your boss is not seeing the value of it. How do you explain the benefit of personalization?

Answer

  • Personalization is important for our larger contextual marketing strategy because it allows us to focus on an individual.
  • By using personalization, we won’t have to create any new content because the user will always see fresh information.
  • Personalization is important for our SEO strategy because it will help our content rank higher in search engine results.
  • If we use personalization, we’ll save money on paid advertising.

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How do personalization tokens differ from smart text created in HubSpot?

HubSpot Contextual Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

How do personalization tokens differ from smart text created in HubSpot?

Answer

  • Personalization tokens don’t connect to the Contacts database.
  • Personalization tokens are indexed by search engines.
  • Personalization tokens are not indexed by search engines.
  • Personalization tokens don’t require segmentation to use them.
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In order to successfully use personalization, you need to review your contacts database and ensure all of the following EXCEPT:

HubSpot Contextual Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

In order to successfully use personalization, you need to review your contacts database and ensure all of the following EXCEPT:

Answer

  • The information is current.
  • You have the information needed to be able to personalize.
  • The information is accurate.
  • Personalization has been enabled for the properties you’re using.
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What are two main reasons to use personalization?

HubSpot Contextual Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

What are two main reasons to use personalization?

Answer

  • To convert leads into customers and to progress users to the next stage in their buyer’s journey.
  • To drive engagement and communicate specifics.
  • To convert leads into customers and drive engagement.
  • To progress users to the next stage in their buyer’s journey and communicate specifics.
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Sam, your boss at ABC Marketing Agency, wants users to feel more connected to your company. Sam suggests: “Add a personalization token to the homepage that says ‘Welcome, first name.’ I know that we need personalized content.” How would you respond to Sam’s request?

HubSpot Contextual Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

Sam, your boss at ABC Marketing Agency, wants users to feel more connected to your company. Sam suggests: “Add a personalization token to the homepage that says ‘Welcome, first name.’ I know that we need personalized content.” How would you respond to Sam’s request?

Answer

  • “We should add it because big companies like Amazon and Netflix have it.”
  • “We might add it. Let’s figure out how the personalized homepage adds value to the user’s experience on our website.”
  • “We can’t add it. Too much traffic is comprised of unknown visitors.”
  • “We shouldn’t add it because users won’t be comfortable seeing their name on our webpage.”
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Your marketing director at ABC Marketing Agency would like to set up an email campaign that will use personalization to reference a lead’s recent conversion. Is this possible?

HubSpot Contextual Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

Your marketing director at ABC Marketing Agency would like to set up an email campaign that will use personalization to reference a lead’s recent conversion. Is this possible?

Answer

  • Yes, this is possible for leads.
  • No, this is not something you can personalize.
  • Yes, but only if the lead has visited your website “recently” (past 3 months).
  • Yes, when the recent conversion was in an email.
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When segmenting by lifecycle stage, what is the first thing to decide?

HubSpot Contextual Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

When segmenting by lifecycle stage, what is the first thing to decide?

Answer

  • Decide what existing content maps to each lifecycle stage.
  • Decide what qualifies a user for being in each lifecycle stage.
  • Create default content to use for each lifecycle stage.
  • Create smart lists to label contacts as those lifecycle stages.
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Fill in the blank: Lifecycle stages allow you to categorize your users by _______.

HubSpot Contextual Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

Fill in the blank: Lifecycle stages allow you to categorize your users by _______.

Answer

  • how far along in their decision-making process they are
  • how many website pages they have viewed
  • how many times they have spoken with your sales team
  • how much time it will take to close a sale
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If you are too busy or not enough time for taking the HubSpot Contextual Marketing Certification exam, then you can Hire Us to take, and we will pass this exam for you. We will take the HubSpot Contextual Marketing Exam on behalf of you. It would be better if you get in touch with us for more exam details, cost and other information.

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  • This will save your time & efforts.
  • All the question and answer were gathered from many attempts of the exam.