Posted on May 8, 2023 May 8, 2023How would a digital marketing consultant describe the Google tag to a new advertiser? It’s a tag snippet for Google Shopping that’s needed for tracking.It’s a JavaScript framework, also known as gtag.js.It will replace Tag Manager, which has less accurate data.It’s used to deploy and modify both Google and third-party tags.Post navigationPrevious post: What stages of the shopping journey does the audience planning tool consider? Select all that apply.Next post: How would you describe attribution as it relates to the advertising industry?
