- Use of contextual signals
- Use cross-device reporting
- Paying attention to negative keyword targeting
- Monitoring of Quality Score
- Use of responsive search ads
The correct answer is:
- Paying attention to negative keyword targeting
- Monitoring of Quality Score
- Use of responsive search ads
- Bidding strategy
- Ad relevance
- Ad Rank
- Expected clickthrough rate
- Ad landing page experience
The correct answer is:
- Ad relevance
- Expected clickthrough rate
- Ad landing page experience
- Because not bidding efficiently can make you miss valuable conversions
- Because user intent and the likelihood to complete valuable actions for your business don’t change according to location, time, or device
- Because the customer journey has become more complex and bids should therefore be based on general user behavior.
- Because the right bid can often be a hard-to-reach static target
The correct answer is:
- Because not bidding efficiently can make you miss valuable conversions.
- By reviewing recommendations and adjusting campaign settings accordingly
- By using “Apply all” to implement all recommendations with one click
- By reviewing and applying individual recommendations within each category
- By opting in to apply specific recommendations automatically
- By reviewing and applying individual recommendations in your Keyword report
The correct answer is:
- By using “Apply all” to implement all recommendations with one click
- By reviewing and applying individual recommendations within each category
- By opting in to apply specific recommendations automatically
- Dynamic callouts
- Promotional callouts
- Call asset
- Dynamic sitelinks
The correct answer is:
- Dynamic callouts
- Dynamic sitelinks.
- It uses Google AI to plan campaigns without any need for input.
- It determines which campaigns should be prioritized for improvements.
- It documents campaign budget for marketing teams.
- It speeds up the implementation for enhancements to campaigns.
The correct answer is:
- It determines which campaigns should be prioritized for improvements.
- It speeds up the implementation for enhancements to campaigns.
- If the search terms are related to the keyword, their ad will appear.
- If the search terms have the same meaning as the keyword, their ad will appear.
- If the search terms contain all three of the exact keywords, their ad will appear.
- If the search terms include the keyword’s meaning, their ad will appear.
The correct answer is:
- If the search terms include the keyword’s meaning, their ad will appear.
- Value-based bidding is a Smart Bidding strategy that uses machine learning to drive the highest click-through rate possible, by bidding for conversions that drive business objectives.
- Value-based bidding is a Smart Bidding strategy that uses machine learning to drive the highest target impression share possible, by bidding for conversions that drive business objectives.
- Value-based bidding is a Smart Bidding strategy that uses machine learning to drive the highest impressions possible, by bidding for conversions that drive business objectives.
- Value-based bidding is a Smart Bidding strategy that uses machine learning to drive the highest conversion value possible, by bidding for conversions that drive business objectives.
The correct answer is:
- Value-based bidding is a Smart Bidding strategy that uses machine learning to drive the highest conversion value possible, by bidding for conversions that drive business objectives.
- It will improve by the end of the day.
- It will improve by the end of the month.
- It will improve upon acceptance.
- It will gradually improve by the end of the week.
The correct answer is:
- It will improve upon acceptance.
- replace bike tire
- bikes for sale
- bicycle tube replacement
- second-hand bikes for sale
The correct answer is:
- replace bike tire
- bicycle tube replacement.
