- Each recommendation shows its impact on the optimization score as a percentage.
- Use Google AI to forecast the increase in conversions as a result of recommendations.
- Leverage trusted, third-party tools to analyze and optimize their campaigns.
- Cross reference the settings of comparable campaigns with higher optimization scores.
The correct answer is:
- Each recommendation shows its impact on the optimization score as a percentage.
- They provide relevant information.
- They provide product and service comparisons.
- They provide attractive imagery.
- They provide information based on their moment.
The correct answer is:
- They provide relevant information.
- They provide information based on their moment.
- Search
- Video
- Shopping
- Display
- Discovery
The correct answer is:
- Google Ads allows three enabled responsive search ads per ad group. If you have text that should appear in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1
- Google Ads allows five enabled responsive search ads per ad group. If you have text that should appear in every ad, you must add the text to Headline position 1, Headline position 2, and Description position 1.
- Google Ads allows six enabled responsive search ads per ad group. If you have text that should appear in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1
- Google Ads allows unlimited enabled responsive search ads per ad group. If you have text that should appear in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1
The correct answer is:
- Google Ads allows three enabled responsive search ads per ad group. If you have text that should appear in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1.
- Maximize conversion value
- Target impression share
- Manual CPC
- Maximize conversion value with target ROAS
The correct answer is:
- Maximize conversion value
- Maximize conversion value with target ROAS
- In the bidding keyword report
- In the performance strategy planner
- In the bid strategy report
- In the auction analysis
The correct answer is:
- In the bid strategy report.
- Broad match with Smart Bidding uses your landing pages to determine which auctions to compete in so you’re only competing in the right auctions, at the right bid, for the right user.
- Broad match with Smart Bidding uses your ad group name to determine which auctions to compete in so you’re only competing in the right auctions, at the right bid, for the right user.
- Broad match with Smart Bidding uses your budget to determine which auctions to compete in so you’re only competing in the right auctions, at the right bid, for the right user.
- Broad match with Smart Bidding helps make sure that you’re only competing in the right auctions, at the right bid, for the right user. It achieves this by picking up on contextual signals present at auction time
The correct answer is:
- Broad match with Smart Bidding helps make sure that you’re only competing in the right auctions, at the right bid, for the right user. It achieves this by picking up on contextual signals present at auction time.
- Google AI is so effective that marketers don’t even need to invest in high-quality image assets to maximize their impact.
- Google AI lets broad match and Smart Bidding connect ads to queries and make adjustments to bids in real time.
- Google AI lets Smart Bidding anticipate which queries will have the highest volume and it sets bids automatically in response.
- Google AI lets Ad Rank prioritizes either anticipated clickthrough rate or ad relevance.
The correct answer is:
- Google AI lets broad match and Smart Bidding connect ads to queries and make adjustments to bids in real-time.
- Using phrase match
- Using exact match
- Using broad match
- Using keyword targeting
The correct answer is:
- By predicting the value of every query for the next quarter, thus empowering Smart Bidding to help marketers plan their spend.
- By equipping responsive search ads to offer recommendations for optimizing marketers’ websites
- By defining business goals for marketers based on their offline conversion data
- By recognizing nuance in human language and using that capability to help connect marketers to people searching for their offerings
The correct answer is:
- By recognizing nuance in human language and using that capability to help connect marketers to people searching for their offerings.