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Category Google Ads Measurement Exam Answer

While checking out the campaign report in your Google Ads account, you see that after implementing conversion tracking tags for your website, at least two of your ads generated more than 100 view-through conversions. Based on that info, what action would be considered a view-through conversion?

A view-through conversion action in when a customer sees and…

You should always set the value as $1, regardless of…

The campaign is using data-driven attribution to automate tasks. The…

It would refer to goal. It would refer to conversion.…

Broad match Exact match Phrase match Negative match

Changes to ads Changes to attribution model Changes to discrepancy…

It can help assign credit across touchpoints. It can be…

Target ROAS analyzes and intelligently predicts the value of a…

You’d use Google Ads Conversion Tracking. You’d use Google Analytics…

Increase investment in an underperforming channel. Shift budgets from well-performing…