Category Display & Video 360 Exam Answer

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You’re launching a campaign for a national bakery chain that’s opening next weekend. They’re willing to pay extra to advertise on the homepage of various local news stations, but want the flexibility to back out if it rains on their opening day. Which deal type should they enter into with this publisher?

Open Auction Deal or Private Auction Deal Programmatic Guaranteed Deal…

Read MoreYou’re launching a campaign for a national bakery chain that’s opening next weekend. They’re willing to pay extra to advertise on the homepage of various local news stations, but want the flexibility to back out if it rains on their opening day. Which deal type should they enter into with this publisher?

A clothing company wants to know how many shoppers who first saw their ad on a mobile app ended up purchasing clothing using their personal tablet. Which type of measurement should you use to access this information?

Open Measurement SDK Same-device measurement Conversion tracking Cross-environment conversions

Read MoreA clothing company wants to know how many shoppers who first saw their ad on a mobile app ended up purchasing clothing using their personal tablet. Which type of measurement should you use to access this information?

Your company wants to set up universal brand controls across all products to be consistent with your brand guidelines. What’s the highest level within the Display & Video 360 account settings hierarchy that you should choose?

Partner & Advertiser Line item & Campaign Campaign & Partner…

Read MoreYour company wants to set up universal brand controls across all products to be consistent with your brand guidelines. What’s the highest level within the Display & Video 360 account settings hierarchy that you should choose?