Posted on September 7, 2023If a digital marketing manager was switching over to a value-based bidding strategy for their campaigns, but needed to work within a fixed budget, which Smart Bidding strategy would work best for them? Maximize conversionsMaximize conversion valueTarget ROASMaximize clicks The correct answer is:Maximize conversion value.Post navigationPrevious post: How can Explanations be used to help improve campaign performance?Next post: Which is a best practice that should be used when creating an account structure designed to improve AI-powered solutions’ performance?
