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Google Ads Search Certification

Which two benefits do marketers get when they use responsive search ads, broad match, and Smart Bidding together? Select 2 Correct Responses

They are able to save time and reinvest in the…

Google Ads Search Certification

How is automating your bid better than manual bidding better when it comes to creating a successful Google Ads campaign?

It’s better because the correct bid can often be a…

Google Ads Search Certification

In which way can marketers predict the impact of applying recommendations on their optimization score?

Google AI is used to forecast how conversions will be…

Google Ads Search Certification

What are three benefits of opting-in to automatically apply recommendations? Select 3 Correct Responses

You’ll be opting into Smart Bidding automatically. You’re regularly implementing…

Google Ads Search Certification

Which three signals does broad match use to match Search ads with queries? Select 3 Correct Responses

Language Geographic Device Interests Smart Bidding The correct answer is:…

Google Ads Search Certification

What is the advantage of automating your bid over using manual bidding when it comes to a successful Google Ads campaign?

The appropriate bid can often be a static target that’s…

Google Ads Search Certification

Jim has created a Google Search ad with a bid of $5. Two other advertisers in an auction have bids of $2.50 and $2. How much would Jim pay for the first spot in the auction?

2.5 5 4.5 2.51 The correct answer is: 2.51

Google Ads Search Certification

Every ad contains a URL displaying your website address. You can add two optional path fields to the display URL in a text ad. What’s an advantage of using these optional path fields?

To allow the Google Ads system to anticipate what content…

Google Ads Search Certification

You want to increase the relevance of a Google Search ad so it’s more meaningful to potential customers and provides value-added information to their searches. What two actions might improve the relevance of your ad? Select 2 Correct Responses

Changing the ad’s call-to-action statement. Posting transparency statements on the…

Google Ads Search Certification

Michael built a high-quality ad with an excellent keyword list. He’s disappointed the ad isn’t being shown as much as he’d like. What’s a likely reason for his ad not being frequently displayed?

His bid for the ad is too low. He has…