Unlock exclusive bundle offers on Google Ads, HubSpot & more! Unlock your discount now!
Which signals are not available within AMC?
Ad-relevant conversions with a 28-day lookback window Ad-relevant conversions with…
Blog
Read MoreWhich signals are not available within AMC?
Why is this query unsuitable for assembling a rule-based audience of those who have completed a conversion event? SELECT user_id FROM conversions
The query requires a WHERE clause to specify the relevant…
What formula would you use to calculate Amazon DSP CPM using the fields available in dsp_impressions?
(SUM(total_cost)/100000)/(SUM(impressions))*1000 AS avg_cpm ((SUM(spend)/100000000)/SUM(impressions))*1000 AS avg_cpm ((SUM(total_cost)/100000)/SUM(impressions))/1000 AS avg_cpm The…
Which of the following statements is true about using queries within the instructional query library?
Queries can be uploaded by AMC users and saved for…
Which event table can be used when attributing conversions to your campaign using custom logic (e.g., 28 day lookback window)?
conversions_with_relevance amazon_attributed_events_* dsp_impressions_by_user_segments sponsored_ads_traffic The correct answer is: conversions_with_relevance
This panel provides access to additional subscription-based insights from Amazon or third parties; these insights can be joined with your Amazon Ads events that are already available in AMC.
Instructional queries Paid features Instance info Query editor The correct…
AMC users have access to all AMC instances in an account by default.
True False The correct answer is: False
New-to-brand metrics are only relevant for __________.
purchase events detail page view events pixel events add to…
AMC can be used by brands that don’t sell their products directly in the Amazon store.
True False The correct answer is: True
Which of these queries will only include purchase records from the underlying table?
SELECT campaign, COUNT(DISTINCT user_id) AS purchasers, SUM(purchases) AS purchases FROM…