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Fill in the blanks: _________ is who HubSpot should contact with important updates, and your _________ is what HubSpot uses to identify your employees for communications, certifications credit, and managed credit for tiers.

Primary point of contact, approved email domain Renewal owner, approved…

Read MoreFill in the blanks: _________ is who HubSpot should contact with important updates, and your _________ is what HubSpot uses to identify your employees for communications, certifications credit, and managed credit for tiers.

Mariah is performing an SEO competitive analysis on her client’s website. She identifies that their backlink profile is relatively weak, primarily because her client believes backlinks are a trend and isn’t interested in investing in them. However, she notices that their top competitors have received backlinks from a few reputable news agencies and aggregator sites. As a result, they are outranking her client in the SERPs. How should Mariah approach this situation with her client?

Mariah should educate her client on the value provided by…

Read MoreMariah is performing an SEO competitive analysis on her client’s website. She identifies that their backlink profile is relatively weak, primarily because her client believes backlinks are a trend and isn’t interested in investing in them. However, she notices that their top competitors have received backlinks from a few reputable news agencies and aggregator sites. As a result, they are outranking her client in the SERPs. How should Mariah approach this situation with her client?