Posted on May 15, 2023A marketer wants to know how often, on average, an interaction leads to a conversion. What metric should the marketer use to get that information? The marketer should use conversion value-per-click.The marketer should use conversion rate.The marketer should use conversion value-per-cost.The marketer should use cost-per-conversion.Post navigationPrevious post: In the world of digital advertising, how would a tag be defined?Next post: The conversion date between Google Ads and Google Analytics is different. Why might that be?