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Recently, you’ve noticed that organic traffic is down and the visitor-to-contact conversion rate has gone up. Why could this be?

HubSpot Marketing Software Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

Recently, you’ve noticed that organic traffic is down and the visitor-to-contact conversion rate has gone up. Why could this be?

Answer

  • Traffic from referrals has increased, and typically, 80% of referral traffic becomes customers
  • There was an increase in the number of blog posts published
  • You’re looking at an incorrect report. The traffic-from-contacts report will show that traffic is up
  • Although website traffic may be down, your company may be attracting more qualified visitors who are converting
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