Posted on September 7, 2023A digital marketer has incorporated value-based bidding into their Smart Bidding strategy. Which two Google Ads tools should they consider? (Choose two.) Keyword plannerPerformance PlannerBid strategy reportAd strength rating The correct answer is:Performance PlannerBid strategy reportPost navigationPrevious post: If you were in charge of a flexible budget for all of a large retailer’s campaigns, what steps would you take to maximize success?Next post: In traditional marketing organizations, which of these is a typical budgeting strategy?